This is the bands official press bio from early 1986, just before the Velveteen single release.
Useful as it finally helped date the original formation of the band. Below are the scans and transcript.
“Rock and roll is in me – thats for sure…”
THE ROSE OF AVALANCHE – Born in Leeds. Spiritually bathed in the dirt of Detroit. Raised in Defiance.
FIRST WHISPERS…THE ROSE OF AVALANCHE were spat forth from a dingy Leeds bar in October 1983 by Philip, Paul and Alan; discovering a mutual love of the Stooges, ‘Their Satanic Majesties’, The Velvet Underground, a well worn video of ‘Performance’ and the occasional Jack Daniels, they immediately formed a lasting bond. The band was christened in April 1984 and soon recorded two scintillating tracks for the Leeds compilation LP ‘Parkside Shivers’ In the studio the trio met Glenn and were taken by his long hair and speedy licks “We frequently jammed all night and things really seemed to happen…”
CLASSIC SCENES…The past is gone, like the scenery for a roller coster ride up out of hell. : turns of events since that fateful meeting have disappeared in a misty haze from which three timelines slabs of cold hearted fire were captured as singles <’LA Rain’, ‘Goddess’, and ‘Too Many Castles’> along with John Peel and Janice Long sessions that bruised and amused with brooding menace…. and the word soon spread like a forest blaze.
AND NOW… With new faces on bass and drums and new blood coursing through the beast, THE ROSE OF AVALANCHE can summon up the very essence of rock ‘n’ roll — the pulsating, twilight world of teardrops, mist, and mystery, bad company, illicit thrills, good loving gone bad, and guitars turned up full blast — or transport you to the farthest edges of the physchedelic firmament in songs that’ll take you to heaven and back, with that special person beside you.
Philip Morris: Vocals / shades. Good looks and bad attitude. Mean, moody and magnificent.
Paul James Berry: Guitar / cigarettes. Dynamic and assertive. Plays rhythm as though his life depends on it.
Glenn Schultz: Guitar / long hair. Classically trained rock rebel. Todd Rundgren look-alike with the same visionary air.
Mark Thompson: Drums. Flesh and blood replacement for metal box. Man of mystery with large biceps.
Nicole Beresford: Bass/ fresh face. Dark rhythms and clenched teeth.
THE FINAL WORDS….The Rose Knows.