The Rose of Avalanche

Rose of Avalanche Biography

 

Part 3: Self Determination

The fallout from the Fire dispute wrote off three quarters of 1988, apart from some sporadic gigging

Once the legal dispute had been settled out of court the band found themselves a new financial backer and setup their own label - Avalantic Records, to ensure they retained complete creative control. Avalantic Logo

The first release on Avalantic was "The World Is Ours" single, and the band promoted this by embarking on the Winter Thrash Tour at the tail end of 1988. It was if the band was starting all over again, the early promise of 1985 feeling like a distant memory...

Phil: "It was soul destroying. A lot of bands who used to support us have become quite big, like Fields of the Nephilim, The Wedding Present, All About Eve, and the Wonder Stuff. If we had the backing they have had, instead of like the put down that we have had, and hindrance from the record company, we would have been as big as the Mission , I honestly believe that"

The Rose quickly followed off by entering 1989 with another single, the title track of their upcoming first "official" studio album - "Never Another Sunset". Both of these releases were promoted by another UK wide tour - The Groove Collision Tour. For a full review of the album click here.

Just as it seemed the band were re-establishing themselves, a further revelation came from the settlement with Fire Records, Glenn explaining in the 2006 interview with this website: "At some point Fire Records contacted us and told us that not only did they want the percentage we�d agreed as part of the severance deal but that as the album �Never Another Sunset� was released within weeks of signing this agreement it must have been recorded prior to the agreement and was therefore covered by the old agreement. They wanted everything, which seemed to be the basis of our contract with Fire. Unfortunately we had signed the contracts and they did have the law on their side so there was nothing we could do."

This blow seemed to be the final straw for Glenn and Nicol, and they decided to leave the band in the summer of 1989.

Phil and Paul did consider replacing Glenn to continue the dual guitar style the band had established, but the Hippy / 60's fad was over, and new tastes were developing. 

Paul mentioned that when they wrote their first batch of songs as kids they wanted to take over the world with 3 chord songs. With the departure of Glenn, Morris and Berry saw the opportunity to try and recapture that early energy and simplicity in the song writing, so elected not to replace Glenn.

The Rose of Avalanche Line Up #5 (a.k.a The Rose)

ROA v5 - with Darren Horner

  

  Phil Morris: Vocals  

  Paul James Berry: Guitars  

  Daren Horner: Bass  

  Mark Thompson: Drums 

The new lineup featuring new bass player Darren Horner, toured in the UK at the end of 1989 and released one single, featuring songs written while Schultz and McKay were still in the band. This was 1989's "A Peace Inside EP".  

The band also attempted a "re-brand" and during this period as they started to call themselves "The Rose", dropping the "of Avalanche" from their name. This new name featured in fan club mailings and the press kit for the Peace Inside EP, however it seemed short lived as the band never released an actual record under the shortened moniker.

Mark then decided enough was enough and left. Mark's replacement was Andy Porter, and thus completed the 6th and final line up change for the band.

The Rose of Avalanche Line Up #6

 Phil Morris: Vocals  

  Paul James Berry: Guitars  

  Daren Horner: Bass  

  Andy Porter: Drums 

 

ROA v6 - with Andy Porter

At this point the band effectively disappeared from the UK music scene with focus shifting to exclusively focusing on mainland Europe, for example the "I Believe EP" released in 1990 was only available in Europe. Paul always said that it was far easier to receive the freedom to do your own thing in Europe, where in the UK the promoters always wanted a product to shift or a "name" to feature.

At the end of the decade the UK alternative music scene was going through dramatic change. There was a history of underground music genres bubbling under the main single & album chart, with the bigger acts of those genres occasionally breaking through into the charts alongside the mainstream established acts. Remember this was back in the 1980's when single sales were still significant enough to represent a challenge for any underground / Indie act to break the Top 40.

The "alternative" or "Goth" genre had enjoyed a pretty unrivaled run as the largest of these genres for the majority of the 1980's, with bands like The Sisters of Mercy, The Mission, All About Eve, The Cult all breaking into the Top 40 charts. However towards the end of the decade, "Goth" was suddenly replaced as the top dog by a number of emerging genres.

The "second summer of love" saw Acid House & Dance break out from the underground of illegal raves and clubs into the mainstream charts. "Shoegazing" bands dominated the Indie Charts, and Madchester exploded in the late 80's / early 90's.

Suddenly bands like The Mission who were previously untouchable, suddenly found themselves torn apart by personnel changes, and in the desire to innovate their sound, released disastrous albums like "Masque" where they attempted to associate themselves with the new younger credible bands on the scene like Utah Saints. Unfortunately they only succeeded in alienating their existing fan base, and failing to attract any new fans in the process.

The Rose too faced this new market dynamic, their response being "String 'A' Beads", their second studio album. String 'A' BeadsIndie rock was quickly picking up the dance influences, and bands like Jesus Jones and EMF suddenly were becoming huge mainstream acts. The Rose had experimented in the studio with tracks like "I Believe Dub Track 1990", and "Stringa" saw the delivery of 10 new tracks, drawing from this new sound and marking a significant shift from the previous album, "Never Another Sunset".

The musical dynamic of the band had changed significantly. With Paul as the single guitarist, compositions were much simpler and cleaner. The bass became to the forefront in songs to compensate for the loss of the second guitar. Most notably the fresh approach to the drumming sound from Andy Porter sought to add the dance / electronic element to the sound, via the heavy use of electronic and sequenced drums.  

The band closed 1990 touring String 'A' Beads extensively in mainland Europe.

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